BRAND STRATEGY
& POSITIONING
For beauty, fashion
and luxury brands
We'll define your brand principles to amplify what makes your brand one-of-a-kind.
STAND OUT IN A SEA OF BRANDS
We'll define the principals that your brand is built on from its brand positioning strategy, to its brand values, brand story and brand voice.
By enhancing your message and refining your story you'll articulate a compelling narrative that gives audiences a reason to choose you over the rest.
Services:
- Brand Positioning Strategy Development
- Brand Value Proposition and Story
- Brand Tone of Voice and Personality Definition
BRAND CLARITY IS EVERYTHING
Some emerging brand founders know their brand essence, but haven't put it formally into words. Brands without a clear brand positioning strategy and story struggle with the same things.
Teams produce endless amounts of content, but the message doesn't always feel right.
Without a brand postioning and marketing strategy they don't know how to tell richer stories, so they fall back on making content only about their products. And their agencies and partners struggle to grasp the heart of the brand.
DEFINE YOUR ESSENCE & WATCH PEOPLE FALL IN LOVE
By defining your brand positioning strategy, we ensure that your narrative captures the true essence of your brand.
Our brand strategists have worked with iconic global branding firms and ad agencies.
With a proven brand positioning strategy process for beauty and luxury brands, we'll partner with you to make your brand more magic.
TAKE THE NEXT STEP
Get in touch with us.
We'd love to hear from you.
GET IN TOUCH
About us:
We're a branding and marketing agency based in Sydney, Australia and serve an international client base. Our team of beauty, fashion and luxury strategists and designers are based in the US, UK, Australia & Asia.
Email:
effie@beautiful-sparks.com
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